Appropriation: Yes You Can
We all know Andy Warhol’s soup can. Sadly there are many horrific appropriations of the famous silkscreen by the Pop artists. Here are 2 examples that are actually good.
Why? Because the street artists Banksy has appropriated it to make a statement about contemporary British culture. The agency Wieden + Kennedy have used the can which has become a symbol of American capitalist society through Warhol in order to make a new statement about American culture, just after the inauguration of President Obama in 2009.
1. Andy Warhol. “Campbell’s Soup Cans” 1962Silkscreen on canvas, 510 mm × 410 mm, (Edition of 32), Museum of Modern Art, New York.
2. Banksy “Tesco Value Can”, 2005Screenprint on paper, 35 x 50 cm
3. Wieden+Kennedy “Ameri Can”. 2009
Rebrandng America for PaperMag.
-http://adweek.blogs.com/adfreak/paper-magazine-rebranding-america.html (03.08.)
